October 8, 2020 4:24 pm
Published by Helen Halahan
At our webinar looking at the Impact of COVID-19 on Individual Giving, Jayne George of RNLI spoke about weathering the...
October 6, 2020 1:45 pm
Published by Helen Halahan
We all rejoice when a donor provides their email address. There’s now a direct marketing link to our supporter at...
September 15, 2020 5:02 pm
Published by Helen Halahan
Personalising communications for supporters is becoming increasingly important. With the right data, and technology, you can build better, longer-lasting donor relationships...
August 27, 2020 3:57 pm
Published by Helen Halahan
Direct Mail: harnessing the prevailing power of print We’re all hearing about how people have been turning more to digital,...
August 19, 2020 2:23 pm
Published by Helen Halahan
(Spoiler alert: it’s all about the relevance of the message and the channel mix) How can we increase the relevance...